DirecTV and Their Plan to Win over Customers

There is little doubt that the demand for high quality entertainment is growing every day, as we have gone from a few local channels to mind blowing packages with several hundred choices. Most of these channels are available in full high definition with a crystal clear picture that will show off those huge flat screen TV’s yet still look good even on old school boxes. The addition of things like on demand service and the ability to record live TV have even made it so that people do not need to be around for shows. Check out http://www.cable-tv.com/directv/ to see which company is getting pretty close to winning the war for being the best television provider.

Of course, the competition is very close so declaring a winner is very hard. Every time a company offers something new or unique, all of the competitors do their best to replicate it or counter it with their own feature. The bottom line is that they all know that customers are constantly comparing them with each other, so falling behind is not an option if they want to keep bringing in new business and continuing to grow. This has led to an arms race of sorts, but the best part is that the customer seems to be the real winner in the whole thing.

This is because while technology and service quality has grown exponentially, the prices for these plans have not been inflated nearly as fast. In fact, companies like DirecTV are actively running promotions to try and lure people in with great introductory prices and offers. The bottom line is that winning over a customer is a big deal to them, so they are willing to do whatever it takes to get a chance. With their award winning customer support and rock solid reliability, the idea is that customers will stick around once they see how great it can be.